SKILL 01
Bilingual copywriting
I don't just translate your message. I write it for each audience, so it sounds natural in French and in English while keeping one consistent voice.
IN PRACTICE
Adapted, not translated.
Social Media Rescue (Life Vault Business)
Français
Tu ouvres Facebook pour publier… puis tu le refermes parce que tu sais pas quoi écrire? 😅 Tu connais ton entreprise. Mais trouver les idées, les mots et le temps pour en parler, c'est une autre job.
English
You open Facebook to post… then close it because you don't know what to say? 😅 Let's look at what you already have, find ideas that sound like you and build a clear content plan.
Service tagline (Life Vault Business)
Français
Tu connais ton entreprise. Je t'aide à la faire connaître.
English
You know your business. I help you get the word out.
AI carousel caption (Life Vault Business)
Français
Tu passes trop de temps à répondre aux courriels, à chercher quoi publier ou à mettre de l'ordre dans tes idées? L'IA peut te donner un coup de main. […] Écris-moi « IA » en privé.
English
Using AI in your business can start small. Draft an email, brainstorm posts or organize your notes. One task at a time, with you making the final decisions. […] Message me "IA."
MY APPROACH
Four steps, both languages.
- 01
Start with the reader. Who are they, and how do they talk?
- 02
Write in the message's natural language first.
- 03
Adapt idioms, rhythm and tone for the second audience.
- 04
Check consistency: brand terms, keywords and calls to action.
WHAT I CAN WRITE
- Social media captions
- Ads
- Website pages
- Emails and newsletters
- About pages and bios
- Product and service descriptions
SEE IT IN A PROJECT
Life Vault Business
Self-directed brand campaign
A coordinated campaign combining service promotion, practical AI education, bilingual copy and content planning.
Café Marée
Fictional brand concept
A coastal café campaign exploring visual consistency, bilingual storytelling and different reasons to visit.